WTF Wisconsin

Friday, October 2nd, 2009

The Wisconsin Tourism Federation changes its name and acronym.

I think they should have embraced it, then showered in all the Internet love.

Digg it |  reddit | |  Fark

10 Responses to “WTF Wisconsin”

  1. #1 |  Jo3sh | 

    That would have made a great Internet ad campaign: WTF, Cheeseheads?

  2. #2 |  tariqata | 

    That’s not quite as disappointing as when the Canadian Conservative Reform Alliance Party dropped the Conservative and Reform from their name, but really, people need to embrace these little moments of hilarity.

  3. #3 |  The Dude | 

    Internet love can get sticky…

  4. #4 |  Chris in AL | 

    This is ridiculous beyond words. What juveniles our alleged grownups are. They have had that acronym for 30 years. Now, because that acronym is also an acronym for something else they are going to change it? Wusses.

    It is like the hand gesture “the shocker”. Because someone came up with a dirty meaning for another configuration of your fingers, now kids get suspended for it. Where does it end?

    So if we start an internet meme using a dirty word within the acronym USA, like maybe “you stupid a**hole”, are we going to change that too?

    I wonder how many others are going to start changing their names because some could conceivably attribute and alternative meaning to their acronym?

    I am talking to you IBM. usa’s.

  5. #5 |  DaveG | 

    Chris in AL-
    I hope Birmingham doesn’t change it’s name due to it’s association with the Birmingham Booty Call

  6. #6 |  Anonymous | 

    Chris, are you talking about IBM’s Class Lab International Technical Support?

  7. #7 |  perlhaqr | 

    And yet, they didn’t bother to find out that the new acronym is frequently used as shorthand for “Totally Fucking Wasted”. *tsk*

  8. #8 |  Tom | 

    It could have been a great advertising campaign: introduce surprising things about the state, and then close with the tagline “Wisconsin. WTF.”

  9. #9 |  Enyap | 

    DaveG, that’s nothing compared to what Cleveland has to put up with.

  10. #10 |  rose | 

    npr did a story on weekend edition and they interviewed eli altman, a naming & branding strategist from a hundred monkeys. he blogged about the story and had some great thoughts: